Wondering which gift card to buy for Aunt Suzie or Cousin Kim? Why not head to Bath and Body Works? When it comes to the gift card that consumers want to receive, the personal care chain comes out as the top choice of American consumers according to the Gift Card Performance Index just released by the Global Prepaid Exchange, an independent research and advisory group with offices in the U.S. and UK. Based on a representative sample of more than 2,300 American adults, the survey assessed levels of performance for gift cards received this past holiday season.

Bath and Body Works claimed the top spot, narrowly edging out Red Lobster Restaurants and iTunes. All these favorites had very high levels of satisfaction and were the cards that recipients would most recommend to others. Factors such as retailer preferences and service levels were directly related to which cards consumers chose as their favorites.

In other categories, Nordstrom was ranked the best department store gift card. The Darden Restaurant Group had two top 10 finishes with Olive Garden joining Red Lobster. The home improvement category was the highest ranked across the board with both Lowes and Home Depot breaking into the top 10 of the 75 retailers evaluated.